Have you ever made microwave popcorn? If yes, you’ll relate to this easily. If not, let me explain…
There’s a simple recipe for making microwave popcorn: Place bag in microwave. Heat for 3 minutes. Remove bag (it may be hot).
Have you ever stood by and watched the popcorn cook? For the first two minutes, all that happens is the bag starts to inflate, right? If you’re expecting to hear any pops, you’ll be disappointed.
But then something magical happens near the beginning of minute #3…POP! And then about 5 seconds later…POP! And then, 3 seconds later…POP-POP! And all of a sudden…POP-P-P-P-POP-POP-P-P-POP-P-POP-P-POP-P-P-P-P-POP-POP!
Microwaving popcorn is a full 3-minute process. Yet some people want to open the door and pull out the bag after 90 seconds because they haven’t seen any results yet. If you don’t give it the time it needs, you won’t have any popcorn.
Success in business follows the same concept. There’s a simple recipe: Find people who want the product or service you offer. Sell it to them. If you’re in multi-level marketing or direct sales, you also want to find people who want the benefits of the business opportunity. Offer it to them. Show the ones who say ‘yes’ how to do what you do.
Repeat.
Nowhere in the recipe does it say “make the person understand why they needs to try the product” or “pretend their comments and actions mean something negative about you” or “decide all by yourself who wouldn’t be interested in the business” or “expect your team members to help you reach your own personal goals.”
Those are all little extras that most of us tend to add on our own.
Those kinds of emotional monkey wrenches will continue to stop you dead in your tracks until you quit adding them in yourself.
And understand that you’re not in a “XYZ” business, you’re in a people business. It’s the very best thing about your business and also the worst thing about it– you have to deal with people.
When people are a main ingredient in your recipe, you cannot predict how long success is going to take. But there is a certain, unknown time frame you must go through until you’re done. And anything less than that isn’t enough.
What’s sad to see is how many people don’t get the results they’re looking for, and they quit on themselves before allowing the whole process to unfold, just like taking the popcorn bag out after 90 seconds.
So if you’re not experiencing the results you want, leave the bag in the microwave – you’re probably in the first 2 minutes of a longer journey. Keep going. Allow it to take as long as it takes, assuming you’re following the right recipe and enjoying yourself along the way.
Keep on doing the actions that lead to results because pretty soon, the kernels of success will start popping. You’ll start feeling the results you want and often times, once they start popping, you couldn’t stop them if you tried! 😉
